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B for Good Leaders BV
Visiting address
Wittevrouwensingel 1 (3rd floor)
3581 GA Utrecht
The Netherlands
Postal address
Middenlaan 5
3941 CC Doorn
The Netherlands
info@bforgoodleaders.org
Shaun Russell, Denise Hills, Leandro Machado.
Every month we come together to explore key trends that are driving business leaders who are truly dedicated to collectively shift markets, paradigms and behaviours for a better world.
Founders, owners, board members, C-Suite executives and investors coming together to explore how our businesses can be business for good. Creating business opportunities and partnerships advancing the regenerative economy we need.
This 4th dialogue in the series is dedicated to the Amsterdam Summit track of Sustainable Finance. Our session will focus on values-aligned finance.
Laurence Debroux, Bart Houlahan, Isabelle Grosmaitre and Bert Van Son of Mud Jeans
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Our present economic system is flawed. It is guided by a short-term vision that only takes the interests of a limited number of stakeholders into account and is deaf to the call of future generations.
The annual B for Good Leaders Summit exists to accelerate the transition towards a regenerative economy creating the conditions for a shared, durable prosperity. This will create social, environmental, and economic net positive value through a new model of regenerative leadership.
As inhabitants of planet Earth, we take up this intergenerational call which demands to reframe the very meaning of leadership.
To enable this evolution, as B For Good Leaders, we commit to:
1. embrace radical interdependence, the fundamental principle governing life on Earth, as the golden rule for decision-making, leading to a regenerative impact;
2. consider at least the next generation of humans in every business decision;
3. measure what matters to integrate systemic value creation into our definition of profit;
4. challenge extractive economic models and take a stand for the common good;
5. mobilize finance as a catalyst to transform the business perspective from short-termism to long-term shared value creation.
We commit to guiding our companies and organizations to embrace a purpose-driven model that creates value for all.
Through this joint leadership statement, we lay the foundation for collective actions and alliances, clearing the path for a new regenerative economy.
