breakout sessions

We are creating the conditions for leaders to B themselves, learn from one another, thrive and express their full potential through action, while having fun.

Each track will have several breakout sessions designed to give leaders the opportunity to delve deeper into specific topics and areas of interest while meeting, connecting and sharing meaningful discussions with their peers. 

Discovering what we don’t know as we try to find out what we don’t know we don’t know happens wonderfully when bright and curious people come together.

Thursday may 11


Block 2


friday may 12



regenerative economy

13:30 - 14:30 | Beurs Van Berlage - Effectenbeurszaal

Cases for regenerative business success

Experience how to develop regenerative value creation together. Starting from successful cases we continue to support your exploration how to integrate regeneration with your business success in diverse industries through our interactive innovation process.


Andrea Alvares

Antoni Ballabriga

Ségolène de Marsac


13:30 - 14:30 | Beurs Van Berlage - Berlage

B for Good Companies demand Values-aligned Capital

In this session we will explore how and why corporates succeed or fail in raising sustainable capital.


Marilou van Golstein


13:30 - 14:30 | Beurs Van Berlage - Veilingzaal

Brand Activism vs. Greenwashing

The courage of brands or just calculation of trends?
How do brands keep it real?


Ricardo Bellini

Prof Robert Sroka

Paulette van Ommen

Poppy Mason Watts.


13:30 - 14:30 | Beurs Van Berlage - Graanbeurszaal


This session is focused on sharing ways to increase teams resilience with effective measurement tools.


Alexia Michiels


13:30 - 14:30 | Beurs Van Berlage - Administratiezaal

In right relationship: driving change through procurement

This session demonstrates the role of procurement as an important lever for corporations to empower micro and small entrepreneurs, enable empowered participation of communities and drive the uptake of regenerative production practices.


Viktoria de Bourbon Parme

Saskia Bruysten

Caterina Occhio

Pedro Luis Manga

Peter Holbrook

Aude Vergne

Savino Leonetti

Savino Leonetti


13:30 - 14:30 | Beurs Van Berlage - Keurzaal

Destination: Legislation

This session explores how the power of our community – brands & B people – becomes activists, and how the track record of a grass root movement can feed evidence to support law-making.


Katie Hill

Luke Fletcher

Juan Diego Mújica

Jose Ignacio Moreno

Pauline Bieringa

Wojtek Baginski


Become a leader

We would love for you to join the B for Good Leaders Network.

If you are a Founder, Partner, CEO or Board Member and committed to the new economy and eager to increase the positive impact of your business in society and/or the planet you can join our community.

In order to help us build the global network we ask every Leader to sponsor us a membership fee of €300per year.

By becoming a member of the community you will be able to attend the B For Good Leaders Dialogues Series monthly in which we bring inspiration, useful insights and connections around the key themes with like-minded leaders and unconventional speakers creating an inspiring, safe space to learn and take action.

As a Leader you will be invited to the Annual Summit and there, you will have access to the Leaders Lounge and many other special offers that we’re preparing for the next Summit edition.


Our present economic system is flawed. It is guided by a short-term vision that only takes the interests of a limited number of stakeholders into account and is deaf to the call of future generations.

The annual B for Good Leaders Summit exists to accelerate the transition towards a regenerative economy creating the conditions for a shared, durable prosperity. This will create social, environmental, and economic net positive value through a new model of regenerative leadership.

As inhabitants of planet Earth, we take up this intergenerational call which demands to reframe the very meaning of leadership.

To enable this evolution, as B For Good Leaders, we commit to:

1. embrace radical interdependence, the fundamental principle governing life on Earth, as the golden rule for decision-making, leading to a regenerative impact;

2. consider at least the next generation of humans in every business decision;

3. measure what matters to integrate systemic value creation into our definition of profit;

4. challenge extractive economic models and take a stand for the common good;

5. mobilize finance as a catalyst to transform the business perspective from short-termism to long-term shared value creation.

We commit to guiding our companies and organizations to embrace a purpose-driven model that creates value for all.

Through this joint leadership statement, we lay the foundation for collective actions and alliances, clearing the path for a new regenerative economy.


MAY 11 & 12, 2023

request an invite to join us

We want to personally invite only committed leaders, to ensure that you will be surrounded by 1000+ like minded global leaders, peers of your same level.

Please fill in your details to and we’ll be in touch.